Target Audience Profile

Target audience profile

Age	Sixth form/ parents

Gender

Male & Female

Ethnicity

All ethnicities that can access the magazine

Hobbies

Motorcycles, reading, kayaking, gym

Media Use

Regularly reads magazine, watches a lot of television and enjoys going on the internet to look at current news.

Background

Respectable background, well rounded person

Social Class

Middle class

Occupation

Student, Quality engineer

School Magazine Research and Annotations

Action Plan

Week	Focus	Task	Needs
1	Planning & research	Preliminary task brief. Initial thoughts and ideas. 5 week action plan. Research and annotations.	Computers
2	Production & audience needs	Questionnaire & photography	Camera (my own camera), access to Apple Macs
3	Editing & drafting	Put together draft of magazine and contents page and editing photographs.	Editing software, access to Apple Macs
4	Feedback & re-drafting	Collect feedback from piers and teacher and re-edit to use suggestions .	Access to Apple Macs
5	Editing & completion	Finish editing and complete the cover and contents page.	Access to Apple Macs, access to printers

Initial thoughts and ideas

My initial thoughts and ideas on the project are that it seems like a nice starting point from which I can gage what parts of production I need to improve on most and how I can go about doing so, in the project I would like to have the ability to put our own twist on the magazine and what it is about, doing this would create its own set of problems but it would over all help us to improve our creative skills when it comes to designing and creating magazine covers. I would like my magazine to be aimed at the parents and 6^th form because this would make it possible for me to make the magazine that bit more official and the aesthetic aspects of it would be simpler to get right, I think it would be a good idea to have subtle sections on the cover that are dedicated to the different types of people that will be reading it, it would be a bad idea however to make the cover have too many features possibly making it lose attraction and stop reading, I intend for the readers on my ‘magazine’ to be both male and female and of 6^th form age and over.

Preliminary Task Brief

For the preliminary task I am expected to create a magazine cover and contents page for a new college or school magazine, in order to do this I will need to research and analyse magazines that currently exist and who the target audience is for these magazines so I can decide who my magazine will be aimed at.  I will also need to carry out questionnaires, so I can make sure that I can address my target audience as accurately as possible and have the style of my magazine tailored to be interesting to the age of readers I intend to address, and take the necessary photographs for my magazine as it will need to contain a minimum of four original photographs. Once I have done this I will be putting together my draft cover and contents page after I have edited the photographs and other aspects of the magazine, after this I will get feedback and then re-edit my magazine after my final stage of editing I will be completing my cover and contents page.